Item: Practice Promotions
Author: Nick Skagen

7-Location PT Clinic Switches to Practice Promotions, Gets More Calls from Google Ads PPC in 90 Days Than Prior Agency Got in 2 Years

Google Ads

Ultimate Plan

Website & SEO

“Our digital space was doing nothing for us before. We've really put everything through Practice Promotions now, and we also have a much lower cost acquisition per patient than what we were seeing a couple of years ago.” – Sara Samland, Trilogy PT

Updated July 17, 2026 • 1 min read

Trilogy Physical Therapy website with a chart showing a 1233% increase in patient leads and a client testimonial from Jessica Robins

About Clinic Location

In 2021, Trilogy Physical Therapy joined Practice Promotions for our website design & SEO services. However, they used a different marketing agency to run their Google Ads…with low results.

In January 2025, they switched their Google Ads management to us…and saw immediate results! In their first 90 days of ads running, we got MORE patient calls from Google Ads than “the other guys” got in 2.5 years

Plan Used

Ultimate Plan

Tools Used

Website, SEO
AI Search
Google Ads PPC
Digital Newsletters

How This Clinic’s Numbers Are Growing

121 +

121 Phone Calls & Appointment Requests from Google Ads in Just 90 Days

5 x

5x More Patient Calls Per Month (From 6 to 30 Calls)

75 %

75% Lower Cost Per Patient Call (From $192 to $50)

Request Pricing

Marketing Tools This Practice Used:

Physical Therapy Website

We created a new physical therapy website to help each of Trilogy’s 7 locations rank high on Google!

Key Wins

Ranking #1 on Google for “physical therapy” in multiple cities
Went from 647 clicks from Google in February 2021 to 1607 in February 2026!
Strong, conversion-focused website design

Google search results highlighting Trilogy Physical Therapy's local listing and sponsored Google Ads result for 'physical therapy Amherst NY'

Fully-Managed PT Google Ads

5x Increase in Patient Calls With Google Ads

After switching to Practice Promotions and working with a dedicated Google Ads Specialist, Trilogy got more leads in 3 months with Practice Promotions (121) than their previous marketing company generated in 2.5 years (110).

Key Wins

121 patient calls and appointment requests generated in the first 90 days
5x increase in patient calls, growing from an average of 6 per month to 30 per month.
75% lower cost per patient call, dropping from $192 to just $50.

Trilogy Physical Therapy website mockup on laptop, tablet, and phone screens, highlighting therapy and fitness services

Marketing Trilogy's Medically Oriented Gym & Memberships

We help Trilogy promote its Medically Oriented Gym! This is a great, unique way to keep patients engaged long-term after care — and to continue to boost revenue while helping people! Here’s how we help them market..

Key Highlights

Dedicated website pages featuring the Medically Oriented Gym and its services.
Monthly digital newsletters promoting fitness, wellness, and healthy living.
On their website, we highlight Medical Fitness, Personal Training, Nutrition Consultations, Golf Fitness, Restore Sessions, Pilates, and Group Exercise Classes.

This Client Used The Ultimate Plan

Enterprise System

For 8+ location clinics looking to add more locations

Enterprise System Label

Using the powerful tools in our Pro and Ultimate plans, we can build you a custom system that empowers your entire team, and gives you the visibility you need to make good decisions and control each location’s patient volume.