Today on the Podcast: Marketing Your PT Practice in a Rural Community w/ Jay Schultz, DPT
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About This Episode
Is it possible to GROW your PT clinic if you’re in a rural community? Absolutely! Today, our guest Jay Schultz, DPT shares how he’s grown his patient visits by 15% and new patients by 19%, despite being in a town of 3,562.
In this podcast, you’ll learn…
- Which marketing strategies work in a rural area (and which don’t)
- Why Google review are crucial for rural clinics
- How to connect with older patients via newsletters
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About Our Guest
Today we’d like to welcome Jay Schultz, founder of Schultz Physical Therapy and a Practice Promotions client!
Recently, Jay opened his second clinic location in rural Franklinton, Louisiana – which has a population of 3,562.
Yet despite the small community, Jay’s Franklinton location has seen steady growth. My team tells me that Franklinton has seen a 19% increase in patients + a 15% increase in patient visits (compared to last year).
In this podcast, Jay will share with us how he’s marketing his rural clinic location.
Common Questions Practice Owners Ask About This Topic:
- How can physical therapy practices effectively market themselves in rural areas?
- What are the best marketing strategies for attracting patients in small towns?
- Why are Google reviews important for rural healthcare providers?
- How can I reach older patients in a rural community?
- What types of community engagement work best for rural clinics?
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PS –
See how the right marketing ideas can help you grow your Physical Therapy or Chiropractic clinic