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Marketing Analysis

Marketing Analysis for PT Practices

Our last blog talked about using your practice’s data and statistics to…

Physical therapist reviewing a health newsletter with a patient during a clinic visit.

Patient Engagement Strategies: How to Turn Your Practice Newsletter into a New Patient Machine

Many healthcare newsletters end up ignored because they focus too much on…

Recruiting

Recruiting and Growing Your PT Practice

Managing your PT practice goes beyond marketing and converting new patients into…

ask for patient referral after care

The PT Patient Funnel from Commitment to Referral

What’s Next When A Patient Completes Care? Our previous blog post described the…

New Patient Funnel

Inside the Patient Funnel for Physical Therapy

Every consumer-focused industry has a funnel or a process that maps consumer…

Best Practices for Direct Mail Marketing to Physicians

Best Practices for Direct Mail Marketing to Physicians

The healthcare and insurance landscapes continues to change. Thus, many practices can…

Phone Calls with Upset Patients

How to Handle Phone Calls with Upset Patients

One of the most challenging parts of your staff’s job is handling…

business card

Designing Business Cards for the Modern PT

As the world continues to go more digital, printed materials like business…

A person in a business suit interacts with a glowing, holographic calendar interface hovering above an open laptop.

Time Management for Physical Therapy Owners: The CEO vs. Clinician Framework

As a physical therapy practice owner, time is your most limited resource. …

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Marketing Strategy

2 Steps to Brand Your PT, Chiropractic, or Medical Practice Image